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1. DOES ETHNOCENTRISM WORK? EVALUATING THE EFFECT OF AIRLINES SERVICE RECOVERY STRATEGIES ON AIRLINE BRAND EQUITY
COGENT BUSINESS & MANAGEMENT
2025 SCOPUS CO-AUTHOR -
2. THE INFLUENCE OF THE BIG FIVE PERSONALITY TRAITS ON IMPULSE BUYING AND WASTING OF PALM OIL-BASED FOODS
DISCOVER SUSTAINABILITY
2025 OTHER DATABASE CO-AUTHOR -
3. FACTORS INFLUENCING JOB SATISFACTION: A STUDY ON THE BANKING SECTOR EMPLOYEES IN THE SULTANATE OF OMAN.
ELECTRONIC JOURNAL OF BUSINESS AND MANAGEMENT
2025 OTHER DATABASE CORRESPONDING AUTHOR -
4. EXPLORING THE BEHAVIOURAL INTENTION OF PET OWNERS TOWARDS PET ACCESSORIES: AN EXTENDED THEORY OF PLANNED BEHAVIOUR
SELANGOR BUSINESS REVIEW
2025 MYCITE CORRESPONDING AUTHOR -
5. DIVINE DINING DECISIONS: UNVEILING THE INFLUENCES ON CONCEPT RESTAURANT CHOICES AMONG URBAN MUSLIM MILLENNIALS? VISIT INTENTION
GLOBAL BUSINESS AND MANAGEMENT RESEARCH: AN INTERNATIONAL JOURNAL
2024 ERA CO-AUTHOR
PROF. MADYA DR. MUHAMAD AZRIN BIN NAZRI
PENSYARAH UNIVERSITI DS14
Faculty
Fakulti Ekonomi Dan Muamalat
Biography
A lecturer from Fakulti Ekonomi Dan Muamalat. Holds a Phd in Keusahawanan Dan Pemasaran.
Usim Expert: https://iinova-registration.usim.edu.my/muhdazrin
Phone: 06-7978737
E-mail: muhdazrin@usim.edu.my
RESEARCHER ID
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1. HALAL HOSPITALITY IN MALAYSIA AND INDONESIA: COMPETITIVENESS, INSTITUTIONAL EFFECTIVENESS, AND CONSUMER TRUST IN A DIGITALISED MARKET
2025 GERAN SEPADAN ANTARABANGSA ON GOING CO-RESEARCHER -
2. MODELLING DIGITAL TECHNOLOGY AND AI ADOPTION TOWARDS ACCELERATING MARKETING PERFORMANCE OF SMALL AND MEDIUM ENTREPRENEURS (SMES)
2025 GERAN KPT ON GOING CO-RESEARCHER -
3. INOVASI DALAM PENYUSUNAN DAN PENDIGITALAN ARTIKEL PROSIDING IBAF
2024 GERAN PENYELIDIKAN PUSAT TANGGUNGJAWAB (PTJ) ON GOING CO-RESEARCHER -
4. SCAN-BARCODE TRANSACTION GROWTH OF FNB MSMES IN INDONESIA (GROWTH OF MSME FNB SCAN-BARCODE TRANSACTIONS IN INDONESIA AND MALAYSIA)
2023 GERAN SEPADAN ANTARABANGSA ON GOING MAIN RESEARCHER -
5. PERSEPSI PENGGUNA TERHADAP JENAMA PPZ-MAIWP DALAM MENINGKATKAN KUTIPAN ZAKAT DI WILAYAH PERSEKUTUAN
2023 GERAN PENYELIDIKAN AGENSI KERAJAAN COMPLETED CO-RESEARCHER
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Completed 10 (59%)
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Ongoing 7 (41%)
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GERAN SEPADAN ANTARABANGSA 4
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GERAN PENYELIDIKAN INDUSTRI 2
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GERAN PENYELIDIKAN AGENSI KERAJAAN 4
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GERAN PENYELIDIKAN USIM 4
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GERAN PENYELIDIKAN USIM RACER 1
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GERAN PENYELIDIKAN PUSAT TANGGUNGJAWAB (PTJ) 1
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GERAN KPT 1
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1. A TASTE OF HOSPITALITY: THE HALAL CONCEPT DINING EXPERIENCE
THE INTERNATIONAL ISLAMIC ECONOMIC SYSTEM CONFERENCE (I-IECONS)
2025 NON-INDEX CORRESPONDING AUTHOR -
2. ARTIFICIAL INTELLIGENCE IMPLICATIONS IN ISLAMIC BANKS: POTENTIAL AND CHALLENGES
THE 11TH ISLAMIC BANKING, ACCOUNTING & FINANCE INTERNATIONAL CONFERENCE 2024
2024 NON-INDEX CO-AUTHOR -
3. IMPACT OF BRAND EQUITY ON LAPTOP PURCHASE INTENTION AMONG PUBLIC UNIVERSITY STUDENT
THE 10TH INTERNATIONAL ISLAMIC ECONOMIC SYSTEM CONFERENCE
2023 NON-INDEX CO-AUTHOR -
4. SCAN-BARCODE TRANSACTION GROWTH OF FNB MSMES IN INDONESIA AND MALAYSIA (GROWTH OF MSME FNB SCAN-BARCODE TRANSACTIONS IN INDONESIA AND MALAYSIA)
10TH INTERNATIONAL ISLAMIC ECONOMIC SYSTEM CONFERENCE 2023 (I-IECONS 2023)
2023 NON-INDEX CO-AUTHOR -
5. SUSTAINABLE SERVICE QUALITY IN MUSLIM-FRIENDLY HOSPITALITY SERVICES (MFHS) INDUSTRY
THE 10TH ISLAMIC BANKING, ACCOUNTING AND FINANCE INTERNATIONAL CONFERENCE 2022 (IBAF2022)
2022 NON-INDEX MAIN AUTHOR
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1. MODULE 5: CURRICULUM REDESIGN FOR THE FUTURE OF WORK
SKILLS ACQUISITION AND ENTREPRENEURSHIP TRANSFORMATION IN TERTIARY EDUCATION FOR ECONOMIC EMPOWERMENT
2025 CO-AUTHOR -
2. AKU DAN SEKREFEM
ASPIRASI DAN MEMOIR HAL EHWAL PELAJAR DAN ALUMNI
2025 CO-AUTHOR -
3. MOBILE BANKING ADOPTION (RHB NOW) AMONG MALAYSIANS: IMPLICATIONS TOWARDS BANK?S ENTREPRENEURIAL STRATEGY
DYNAMIC STRATEGIES FOR ENTREPRENEURIAL MARKETING
2025 MAIN AUTHOR -
4. MODULE 4: LEVERAGING TECHNOLOGY IN ENTREPRENEURSHIP EDUCATION
SKILLS ACQUISITION AND ENTREPRENEURSHIP TRANSFORMATION IN TERTIARY EDUCATION FOR ECONOMIC EMPOWERMENT
2025 MAIN AUTHOR -
5. PITCHING
LATIHAN ASAS KEUSAHAWANAN ISLAM SISWA (LAKIS)
2022 CO-AUTHOR
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6. SUSTAINABLE IN RETAIL BUSINESS THROUGH RETENTION STRATEGIES
2019 CO-AUTHOR & CO-EDITOR -
7. THE DILEMMA AND KEY TO LOYALTY PROGRAM SUCCESS
2018 CO-AUTHOR
No policies found.
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Journal 42
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Proceeding 20
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Chapter in Book 13
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Book 7
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Policy 0
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1. SHARIFAH NAZURA BT SYED NOH
THE ISLAMIC HOME FINANCING: EXAMINING THE MODERATING ROLE OF ISLAMIC CORPORATE SOCIAL RESPONSIBILITY (I-CSR) IN CUSTOMER�S ADOPTION INTENTION
2022 PhD CHAIRMAN OF SUPERVISORY COMMITTEE ON GOING -
2. Mohamed Salaheldeen Abdelfatah Rezk
FOSTERING INNOVATION CAPABILITY AND SUSTAINABLE INNOVATION IN MALAYSIA: A NEW HALAL ENTREPRENEURSHIP SUCCESS SCALE
2019 PhD CHAIRMAN OF SUPERVISORY COMMITTEE COMPLETED -
3. NABILA ISLAM
FACTORS AFFECTING CONSUMER ATTITUDE TOWARDS GREEN MARKETING IN BANGLADESH
2019 PhD MEMBER OF SUPERVISORY COMMITTEE ON GOING -
4. KACEM SARA
THE ROLE OF TECHNOLOGY USE AND RELATIONAL INFORMATION PROCESSES IN CUSTOMER RELATIONSHIP MANAGEMENT
2017 PhD CO-SUPERVISOR ON GOING -
5. INTAN FATIMAH BINTI ANWAR
DETERMINANTS OF COMMITMENT IN GIVING BEHIVIOUR AMONG MALAYSIAN
2017 PhD MEMBER OF SUPERVISORY COMMITTEE COMPLETED
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PhD 6 (Completed: 2, Ongoing: 4)
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Master 0 (Completed: 0, Ongoing: 0)
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1. PROJEK SEJAHTERA KOMUNITI MADANI (SEJATI MADANI). MENAIK TARAF KUALITI PROGRAM PENGALAMAN HOMESTAY DALAM KOMUNITI KAMPONG - LANTIKAN JPPK KAMPONG TELOK PELANDOK
JABATAN PERDANA MENTERI
2024 NATIONAL -
2. PROJEK SEJAHTERA KOMUNITI MADANI - PENGESAHAN PLMJI
JABATAN PERDANA MENTERI
2024 NATIONAL -
3. PRINCIPAL CONSULTANT
USIM TIJARAH HOLDINGS SDN BHD
2017 UNIVERSITY -
4. International Mobility Collaboration Programme USIM - UNIMAL 2024
Universitas Malikussaleh, Acheh
International
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NATIONAL 2
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INTERNATIONAL 1
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STATE 0
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UNIVERSITY 1
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OTHERS 0
No commercialisation data found.
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1. REVEALING THE RESEARCH JOURNEY: AN EXPLORATION OF PROCESS AND DESIGN
2025 Copyright CRLY2025W06089 -
2. KEUSAHAWAN SOSIAL BAKERI GENBA (U-BiG)
2025 Copyright CRLY2025W12035 -
3. Hae-mo (Human Essential - Multi Optional)
2024 Copyright CRLY2024W01717 -
4. ANNAQLU
2023 Copyright CRLY2023W04460 -
5. TENTATIVE LATIHAN ASAS KEUSAHAWANAN ISLAM SISWA (LAKIS)
2020 Copyright CRLY00024693
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1. ACADEMIC ADVISOR
EXPERT EVALUATER QUESTIONNAIRE INSTRUMENT (RINI ARIYANTI)
2025 UNIVERSITY -
2. ACADEMIC ADVISOR
PANEL PENILAI FRGS KPT 2025
2025 UNIVERSITY -
3. VISITING SCHOLAR
PENCERAMAH: STRATEGI PENGAGIHAN - FAKULTI EKONOMI & PENGURUSAN (UKM)
2025 UNIVERSITY -
4. ACADEMIC ADVISOR
PANEL PENILAI GERAN FRGS 2025
2025 UNIVERSITY -
5. ACADEMIC ADVISOR
PENYELIA PROJEK PENYELIDIKAN PEMASARAN I
2025 UNIVERSITY
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1. THE EFFECT OF ELECTRONIC WORD-OF-MOUTH (E-WOM) AMONG MILLENNIALS TOURISTS INTENTION TO VISIT NEGERI SEMBILAN TRADITIONAL RESTAURANTS
International Business and Management Virtual Innovation & Invention of Ideas Competition (VIIIC
2025 Antarabangsa Bronze -
2. FAITHFUL ISLAMIC HOME FINANCING THROUGH I-CSR (FITHI-CSR)
THE 14TH INTERNATIONAL INVENTION, INNOVATION & DESIGN COMPETITION 2025 (INDES2025)
2025 Antarabangsa Gold -
3. FEM TUTELAGE PORTAL
ANUGERAH KREATIVITI DAN INOVASI 2025
2025 Universiti Certificate of appreciation -
4. EXPLORING CONSUMER BEHAVIOUR TOWARDS ACCEPTANCE OF QUICK RESPONSE (QR) CODE MOBILE PAYMENT SYSTEMS (MPS) IN MALAYSIA: APPLICATION OF TECHNOLOGY OF ACCEPTANCE MODEL (TAM)
4TH INNOVATION BANK CHALLENGE 2024 (IBC 2024)
2024 Universiti Silver -
5. INTEGRATED ENTREPRENEURSHIP TRAINING, MENTORING AND MONITORING SYSTEM
INTERNATIONAL INVENTION, INNOVATION AND DESIGN COMPETITION 2023
2023 Antarabangsa Gold
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1. PLATINUM AWARD
2024 INTERNATIONAL -
2. STAF CONTOH BULANAN FAKULTI FEM
2024 OTHERS -
3. BEST PAPER AWARD
2023 INTERNATIONAL -
4. BRONZE MEDAL: 3RD INNOVATION BANK CHALLENGE 2023 (IBC2023)
2023 UNIVERSITY -
5. ANUGERAH KUALITI H-INDEX (SCOPUS)
2022 UNIVERSITY
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NATIONAL 5
-
INTERNATIONAL 0
-
STATE 0
-
UNIVERSITY 34
-
OTHERS 1
-
GOLD 5
-
SILVER 2
-
BRONZE 3
-
OTHERS 1
-
NATIONAL 8
-
INTERNATIONAL 2
-
STATE 0
-
UNIVERSITY 7
-
OTHERS 1